At Clover Leaf, your privacy is important to us. As part of our commitment to protecting your privacy, we have adopted this online privacy policy (“Privacy Policy”) which explains the information privacy practices of Clover Leaf Seafoods Company. (“Clover Leaf”) and the cloverleaf.ca website (the “Website”). It is always your choice whether or not to provide personal information through the Website. Please read this Privacy Policy carefully and if you have any questions or concerns about your privacy please contact us using the information provided at the end of this Privacy Policy.
Your access to and use of this Website is subject to the Website’s Terms of Use , of which this Privacy Policy forms a part, and all applicable laws. Each of those provisions applies to any disputes that may arise in relation to this Privacy Policy or our collection, use and disclosure of your Personal Information, and are of the same force and effect as if they had been reproduced directly in this Privacy Policy.
1. Collection of Information
(a) Information We Collect
(i) Personal Information
“Personal Information” is information that is personally identifiable to you. Personal Information that we collect includes your name, e-mail address, mailing address, product preference, product use and correspondence you may submit to us using our online contact options such as email or comments submission. We only collect Personal Information that you voluntarily provide to us, either directly, or when using certain features of our Website (such as registering with us, personalizing our services, responding to questionnaires or surveys, providing comments and entering into contests). Unless you otherwise inform us, by providing Clover Leaf with any of your Personal Information, you consent to our collection, use and disclosure of your Personal Information in accordance with these terms, and as may be permitted or required by applicable laws. It is always your choice whether or not to provide Personal Information through the Website. Any Personal Information you provide will be treated with care and, subject to this Privacy Policy, will not be used or disclosed in ways to which you have not consented.
(ii) Non Identifiable Information
“Non-Identifiable Information” is information that cannot be associated with or traced back to a specific individual. For example, Non-Identifiable Information may include information about your visit to our site, your Internet Protocol address, operating system, web browser software or the domain from which you accessed the Internet. Non-Identifiable Information is generally collected in an aggregated form and cannot be traced back to the original subject. We collect Non-Identifiable Information to diagnose problems with the Website, and to administer and improve the Website.
(iii) Cookies
“Cookies” are small computer files transferred to your computer’s hard drive. Cookies provide information such as number of visits, average time spent, page views and other statistical information. You may set your browser to notify you when you receive a cookie or to prevent cookies from being transferred. All information Clover Leaf obtains from Cookies remains anonymous. No information obtained through Cookies is correlated with information you have provided us with and is considered to be Non-Identifiable Information.
(b) Advertisers and Business Partners
This Website contains links and/or banners that take you to other websites that may collect Personal Information about you. We do not control third party websites and this Privacy Policy does not extend to the data collection practices of those third parties. Clover Leaf does not assume any liability or responsibility for the privacy practices, policies or actions of third parties. Your use of these third party websites and their products and services is at your own risk.
2. Use and Disclosure of Information
(a) Use and Disclosure of Your Personal Information
Your Personal Information will be retained and used only for such purposes as responding to your requests and otherwise corresponding with you, customizing your way of interacting with the Website’s content, facilitating and enhancing your use of the Website, improving Clover Leaf’s services, conducting transactions and as otherwise required or permitted by law. In addition, Clover Leaf may, from time to time, use your Personal Information to contact you about changes or enhancements to the Clover Leaf site or Clover Leaf’s products and services.
If you indicate to Clover Leaf that you are interested in receiving recipes, other information, newsletters or offers from Clover Leaf and its affiliated companies, Clover Leaf will send you email publications and mailings about products and services that we feel may be of interest to you. Clover Leaf may enter into agreements to promote other companies' products and/or services which Clover Leaf feels may be of interest to subscribers. Your Personal Information will not be disclosed to these companies, rather Clover Leaf will communicate with you on their behalf. If at any time you wish to end your subscription to our publications or stop receiving information, please contact us in the manner described below.
Except as described in this Privacy Policy, Clover Leaf does not sell, rent or trade in Personal Information and does not otherwise disclose your Personal Information to others unless you have been notified and have consented to such disclosure. However, we may disclose your personal information in the following circumstances:
(a) Disclosure to Affiliates and Others. We may share Personal Information within our affiliated companies. In addition, other companies and organizations may be engaged by us to perform a variety of specialized functions such as assisting or partnering with us for promotions and contests and providing technical and hosting services for the Website. Our suppliers may also, at times, receive, handle or process some of your Personal Information. Such companies may have access to your Personal Information where required to perform the functions for which they were retained or for which we have partnered with them (such as where contests or promotions are jointly run by us and another company). Under their arrangements and/or contracts with Clover Leaf, companies providing services to us, with us, or on our behalf may only use Personal Information for the purpose of performing the services and may not use it for any other purpose. All recipients of this information are asked to provide a level of protection for your Personal information that is comparable to ours.
(b) Disclosure of Business Transfers. We may be involved in the sale or transfer of some or all of our business. As part of that sale or transfer, we may disclose your Personal Information to the acquiring organization. Any disclosures will require the acquiring organization to agree to protect the privacy of your Personal Information in a manner that is consistent with this Privacy Policy.
(c) Law Enforcement and Legal Disclosure. We may disclose your Personal Information to a government institution that has asserted its lawful authority to obtain the information or where we have reasonable grounds to believe the information could be useful in the investigation of unlawful activity, or to comply with a subpoena or warrant or an order made by a court, person or body with jurisdiction to compel the production of information, or to comply with court rules regarding the production of records and information, or to our legal counsel, or to protect our respective rights and property.
(d) Contests. We may publish the names and location of winners of contests and promotions on our Website or other written communication.
Your consent will be obtained before Clover Leaf uses or discloses your Personal Information for any purpose other than those stated in this Privacy Policy or as may be required or permitted by law. When your Personal Information is no longer required for the purposes stated in this Privacy Policy or other statutory requirements, your Personal Information will be made anonymous or be destroyed unless your further consent is obtained for the retention of your Personal Information for additional purposes not stated in this Privacy Policy.
(b) Use and Disclosure of Non-Identifiable Information
Clover Leaf uses Non-Identifiable Information to assess the effectiveness of Website content and traffic. This allows Clover Leaf to improve the quality of visits by streamlining your ability to navigate the Clover Leaf Website and developing featured programs and content that will be of interest to visitors to the Clover Leaf site. Aggregate Non-Identifiable Information is used to perform statistical analyses of the collective characteristics and behaviour of our visitors, to measure user demographics and interests regarding specific areas of the Clover Leaf Websites and analyze how and where best to use resources.
Aggregate Non-Identifiable Information may be used to describe our services to third parties such as prospective business partners. Your Personal Information will not be disclosed in any of these circumstances; only Non-Identifiable Information will be disclosed.
3. Security
Clover Leaf employs commercially reasonable protections to maintain the confidentiality of your Personal Information. Access to Personal Information is restricted to employees who need such information for a legitimate business purpose and such employees are instructed to abide by this Privacy Policy and Clover Leaf’s privacy practices. Nevertheless, given the nature of the Internet, security and privacy risks cannot be completely eliminated. Please be aware of this before you send an email message or other communication through the Website.
4. Accessing Your Personal Information
You have the right to request access, verify and amend your Personal Information collected by Clover Leaf by contacting us in the manner described below. Subject to certain exceptions prescribed by law, you will be given reasonable access to your Personal Information, and will be entitled to challenge its accuracy and completeness. We attempt to keep our records as accurate and complete as possible. You can help us maintain the accuracy of your information by notifying us of any changes to your Personal Information.
5. Opting Out
The choice to provide us with Personal Information is always yours. In certain cases, your decision to withhold information essential to take advantage of certain features may limit the services that we can provide to you. If you participate in our Clover Leaf Newsletter we will provide you with certain informational and promotional materials from Clover Leaf. Should you decide that you no longer want to receive such material you may “opt out” by contacting us in the manner described below.
6. Updating this Policy
We may in our absolute discretion at any time and without any notice to you or any other person revise the terms and conditions of this Privacy Policy by posting an amended Privacy Policy on this Website. You should therefore periodically review this Privacy Policy. If this Privacy Policy is revised and you continue to access and use this Website, you will be deemed to have agreed to the then current Privacy Policy.
7. A Special Note for Parents (Personal Information of Children)
We do not knowingly collect personal information from children under the age of 18 without parental consent. If we learn that we have inadvertently collected personal information on a child under the age of 18 without parental consent, we will delete that information from our systems. If you are under 18 years of age, do not submit or post any information on our Website.
8. Privacy Comments, Questions and Complaints – Contact Us
Should you have any comments, questions or complaints, or require assistance with respect to this Privacy Policy or your ‘Account’, please contact our Privacy Officer at privacyofficer@cloverleaf.ca. All access requests must be in writing, and will be responded to within 30 days time. In certain circumstances, access to your personal information may be denied. If we deny your individual request for access to your personal information, we will advise you in writing of the reason for the refusal and you may then challenge our decision.
Contact the Clover Leaf Seafoods privacy officer



